PIB is a difficult concept to explain and its impact is pretty substantial. It’s layered security, as well as, personalization and customization. Some of the badges are intended to convey those ideas and catch your eye. Initially, these should introduce the PIB concept to your members. After launch, they will continue to increase awareness and will also serve to link to the PIB website.

Other Resources

• CU*Answers Risk Assessment Center
• CU*Answers Library Document Explaining PIB

Mix and Match

This is a big deal, so we are giving you choices to tailor the marketing to your member base. Pick and choose what combination you want. As a CU*Answers client, you are welcome to use any of these graphics and the library document on your website.

Use the PIB Link Generator Page to generate the html source code for your site.

Recommendation

Team one or more of these badges up with the Library Document. This is a big project and will have an impact on your members, so get the idea and name out there early and often.

PIB Protected Label

This is the key identifier for PIB. It indicates that CU*@HOME is protected by a PIB Profile and serves as the logo for the whole PIB Program.

PIB Coming Soon

Introduce PIB Profile and begin making your members aware of this program.

Customized

This one is endearingly called the Cowbra and focuses on the customization aspect. This badge focuses on the customization aspect.

Time Controls

This badge focuses on the Time Controls feature of PIB. Make sure the person accessing your CU*@HOME is accessing it at a time you might actually use it. This badges focuses on the Time Controls feature of PIB. Make sure the person accessing your CU*@HOME is accessing it at a time you might actually use it.Copy this HTML in the box below and paste it anywhere into your website.

Geography Controls

This badges focuses on the Geography Controls feature of PIB. Make sure the person accessing your CU*@HOME is accessing it from somewhere you would actually be.

Use the PIB Link Generator Page to generate the html source code for your site.